Joey Swoll, the PC Mob, and the Hollow Demands of Performative Outrage. In Defense of a Good Man.
Joey Swoll has always defended people who were victims of bullying, so now it's our turn to take off the gloves.
In an age where words are weaponized and apologies are currency for mob appeasement, Joey Swoll stands as a symbol of strength, humility, and genuine growth.
A fitness influencer who’s made it his mission to bring positivity, anti-bullying, and inclusivity into gym culture, Swoll recently found himself in the crosshairs of the outrage machine — not for malice, but for a slip of the tongue.
He referred to Black athletes as “colored athletes.” Was it a poor word choice? Sure. He admitted it. He owned it. He expressed his desire to grow and do better — because that’s who he is. A man of self-improvement. A man who listens. A man who tries.
But it wasn’t enough.
Because it’s never enough for the cancel cult and the virtue militia.
The Apology That Shouldn’t Have Been Necessary
In any sane world, intent would matter. Character would matter. Actions would matter. But in the theater of social justice performance, those things are irrelevant. What matters is submission.
Joey Swoll didn’t use a slur. He didn’t mock. He didn’t harm. It is obvious he had no ill intention. He made an outdated linguistic error while defending marginalized people — and the very crowd who claims to do the same turned on him.
Let that sink in.
It wasn’t about the word. It was about control.
The PC Mob Doesn’t Want Growth — They Want Obedience
The people who came for Joey Swoll weren’t interested in helping him grow. They weren’t reaching out to educate. They didn’t care that he spends every day of his life promoting gym safety, inclusivity, and confidence for all people.
They just wanted to drag him. To claim a scalp. To flex their online moral superiority.
It’s not about justice. It’s not even about community.
It’s about power — the raw, empty kind that’s fed by shame and social clout.
Conformity, obedience, and the purified language of orthodoxy reign supreme over anything of substance and worth.
Weaponizing the Marginalized
The most tragic part? The very people the mob claims to defend — Black Americans, Indigenous people, LGBTQ individuals, the mentally ill — are not treated as real people with dignity and agency, but as props in an ideological performance. As shields. As swords. A bloated arsenal of slogans and buzzwords, deployed not to help the marginalized but to feed the insatiable vanity of performative ideologues.
The mob didn’t care that his entire platform is about making gyms a safer, kinder place for everyone.
They cared that he didn’t use the right word in the right way at the right moment.
Why Joey Swoll Shouldn’t Have Apologized
Because it wasn’t about fixing a mistake — it was about pressuring him to bow.
Apologies have meaning when they come from a place of genuine reflection. Swoll already reflected. He already expressed his values. But what the mob wanted was different. They wanted him to beg. To grovel. To be re-educated in the public square.
And if you give in to that — if you let bullies use the language of the oppressed as a cudgel to beat down good people — you don’t get peace. You get silence. You get a world where no one says anything of value, because everyone is afraid of the mob.
Swoll is the kind of man who takes responsibility for his actions, and that strength was used against him by the horde of weak and pitiful pc miscreants who look for any excuse to condemn people who aren't like them.
Their goal is not to make a better world, but to make their tirade perpetual.
What We Need Is More People Like Joey Swoll — Not Less
Joey Swoll isn’t perfect. Nobody is. But he’s exactly the kind of man this culture needs more of:
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He promotes kindness and accountability in gym spaces that can be toxic.
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He speaks out against bullies, creeps, and gymshamers.
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He uses his platform to uplift, not to divide.
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And he has the humility to learn, without sacrificing his spine in the process.
That’s real masculinity. That’s real leadership.
And we’d all be better off if we stopped letting petty ideological bullies tell good men they aren’t good enough.
Conclusion: Apologies Without Grace Are Just Rituals of Control
Let’s be clear: Joey Swoll didn’t need to apologize to the PC mob.
He didn’t owe them anything.
Not because words don’t matter — but because character does.
And Joey’s character has been proven again and again.
We need a culture that fosters real growth, not one that punishes imperfection with scorched-earth tactics. A culture that sees people as people — not walking word-mistakes to be shamed and silenced.
The mob doesn’t want an apology.
They want a trophy.
And we should stop giving it to them.
Personal enlightenment should be a victory, not a stuffed head for some pretentious asshole to mount on their wall.
